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Our Root Values

Our root values guide is in every decision we make. These are values that are never to be compromised, and serve as our moral beacons as we navigate the road through the forest of life and work.



We will always practice safety and believe how you do anything is how you do everything.


We will always trust ourselves and others by respecting our boundaries; being reliable and accountable in our words and our actions; holding one another in confidence; practicing integrity; maintaining a non-judgmental response; and being generous in our words, intentions, and behaviors.

Positive Intention

We will do all things assuming the best intentions of others; the best performance of ourselves; and the best possible outcome in any situation.



We will respect ourselves, our teammates, our clients, and our partners.


We will ask for, and provide, appropriate help to our team, our clients, and our partners.


Serve. Share. Support.


Our mission - we empower people to live and work safely, to create positive impact, and to be the best version of themselves by inspiring a culture of safety through leadership, sustainability, and integrity - is the core of who we are as individual team members, as a company, and as an industry partner. By engaging on an individual level, we serve the needs of our clients. Through our trainings and educational programs, we share our knowledge, resources, and tools to increase safety and efficiency in the workplace. By collaborating with our partners, we make an impact by raising awareness and ensuring compliance with industry standards.

We empower others with the resources needed to safely perform their jobs so at the end of the day, everyone returns safely home.